ICY BLOND PURPLE SHAMPOO Shampoo for frequent use, which helps to balance the unwanted warm reflections on blond, bleached or natural grey hair, by maintaining a cool direction. It strengthens the hair fiber and ensures a bright and healthy looking blond. SLES and SLS free. Directions apply to wet hair and emulsify. Leave for 1-5 minutes depending on the desired result and rinse. Repeat if necessary. ICY BLOND PURPLE CONDITIONER Anti-yellow conditioner, ideal to neutralize the warm reflections on blond, bleached or natural grey hair. It gives hydration and silkiness to the hair for a cool effect, balanced results and blond hair with an extraordinary shine. BENEFITS FOR USERS - gently detangling - conditions and moisturizes hair - neutralizes unwanted warm highlights and tones Directions apply to damp hair, leave on for 3/10 minutes depending on the desired result and rinse. INGREDIENTS & BENEFITS Caviar Extract and Tsubaki Oil: softening and brightening Vitamin E and Ecobio Blueberry Extract: antioxidant and protective Panthenol: conditioning, moisturizing and illuminating BENEFITS FOR USERS - gives elasticity and strength to the hair fiber - balances warm reflections on blond, bleached or grey hair - makes the hair soft and shiny DEEP REINFORCING MASK Restructuring mask for blond and bleached hair. It strengthens the sensitized hair fibers while preventing breakage and the creation of split ends. It gives better elasticity, softness and resistance for blondes that look healthier and brighter, without frizz. INGREDIENTS & BENEFITS Caviar Extract and Tsubaki Oil: softening and brightening Vitamin E and Ecobio Blueberry Extract: antioxidant and protective Panthenol: conditioning, moisturizing and illuminating Peptide of vegetable origin: strengthening Wheat Amino Acids, Soya Amino Acids and low molecular weight Amino Acids: repairing Malic Acid: antioxidant BENEFITS FOR USERS - strengthens sensitized hair fibers - gives a boost of strength and protection, for soft and supple hair - prevents breakage and the formation of split ends Directions apply to damp hair, leave on for 5/10 minutes and rinse